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You need to see this for yourself

You need to see this for yourself

December 01, 2010

This image illustrates one of the most powerful ways you can grab your prospects' attention. Can you guess what it is? Hint: It's not a rose!

Want to give yourself a huge boost in sales? Want to bury the competition?

Create a Big Zig! Do something so bold and so big so while all the other business owners are zagging their way through their days with routine marketing messages yours will stand out! And I can't underestimate this enough'

The BIGGER THE ZIG, the better.

How? There are 4 ways to grab somebody's atttention:

1. Fear
2. Humor
3. Sex Appeal
4. Greed

And right now, there's ONE that is working better than all the others. I'll prove it'


The absolute, single BEST way to grab your prospects' attention...

Seriously, of all the big 4 appeals marketers and advertisers use all the time, only ONE is really working right now. We're tired of greed. We've seen enough of that on Wall Street lately. Sex appeal? It's always a good stand-by but it's so overdone that except for teenage boys it's become noise for many people. Fear? That may have worked before the recession but people are afraid enough right now.

That's why the single biggest technique that's working is humor.

If you can make someone laugh, feel good or just smile right now, you'll grab the attention of your prospects.

Especially right now. The economy is still dismal. We're now on the brink of another conflict in Korea. There's talk of raising taxes ' cutting social security ' eliminating unemployment benefits to millions of Americans ' and then you have the stress of the holidays ' I'm just getting depressed thinking about all this!

So is everyone else!! We're bombarded by negative news.

People are looking for a chance to smile and feel good. Give them that opportunity and you'll have created a Big Zig for yourself.

The video below is one of the best examples I've seen in a very long time. It may make you feel so good you'll need a tissue.

You have to check this out. Here's the amazing thing. It's an ad for T-Mobile. It's so powerful and has made so many people feel good that they've shared it with 4.8 million people.

Below that video is another one T-mobile created that I've shared previously that's been seen by 24.5 million people! To get viewers like that you have to run ads during the Super Bowl and pay $3 million. T-mobile is getting similar views for FREE! Simply because they created a Big Zig.

Check them out for yourself!


You're smiling now aren't you? Can you see how powerful a Big Zig can be?

Always taking you from where you are to where you want to go,


Jon Goldman, President

Brand Launcher
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