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How to turn your so-so mailer into the BEST ever!!

How to turn your so-so mailer into the BEST ever!!

June 11, 2009

Stone Street Capital, which helps lottery winners manage their finances, had been mailing promotions to THE SAME LIST, for FOUR YEARS about 3 times every month and getting average results. So they called us at Lumpy Mail to generate more leads. Here's the challenge: How do you get lottery and prize winners to open your promotion and get them interested in financial planning? Here's how we did it with a Lumpy Mail campaign that boosted response 390% -- their best ever -- and how you can apply the same principles to your next mailing.